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Tightening Global Energy Rules: How Should AC Manufacturers Respond?

Tightening Global Energy Rules: How Should AC Manufacturers Respond?

Oct 24, 2025

 

Under the dual pressure of the "dual carbon goals" and the energy crisis, countries around the world are accelerating the upgrading of energy efficiency standards, and the air conditioning industry is standing at a new policy turning point.

 

I. Global energy efficiency standards are becoming stricter: From initiative to mandate

 

1. The European and American markets are in a leading position: the European Union's implementation of the Energy Related Products Directive (ERP) and the new EPBD, and the United States' promotion of SEER2 standards have significantly raised the energy efficiency access threshold.

 

2. Emerging markets follow suit: Southeast Asia, Latin America, and other regions have also successively introduced localized energy efficiency labels and minimum energy efficiency value systems. Enterprises that export globally need to adapt to these (energy efficiency) requirements simultaneously.

 

3. Rising costs of testing and certification: More complex testing processes and certification systems require enterprises to invest more in research and development and compliance budgets.

 

 

II. Corporate strategy adjustment under compliance pressure

 

1. Strengthen R&D investment: Through technological innovations such as high-efficiency compressors, intelligent control systems, and environmentally friendly refrigerants, improve energy efficiency levels to reduce long-term costs.

 

2. Supply chain collaboration: Jointly develop energy-efficient solutions with parts suppliers to create an energy-saving closed loop throughout the entire process from design to production.

 

3. Data management: Introduce the deployment of energy consumption monitoring and product life cycle tracking system to ensure that it is always in line with policy requirements. 

 

III. From "passive coping" to "active transformation"

 

1. Enterprises should take compliance as an opportunity to enhance brand influence and enhance competitiveness and seize the market share of energy-efficient products.

 

2. The accelerated tightening of policies will drive an industry reshuffle. Those enterprises that have made early preparations for energy-saving technologies and green manufacturing will benefit first.

 

The tightening of global energy efficiency policies is not a threat but a driving force for the high-quality development of the air conditioning industry.

 

As an air conditioner manufacturer, we call on industry partners to join hands and move forward together with higher energy efficiency standards and more environmentally friendly designs to provide truly sustainable heating and cooling solutions for the global market.

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